Process
Product Semantics
Context
Individual Project
Timeframe
2 weeks
Tools
Solidworks, Keyshot,
Adobe Lightroom, Adobe Photoshop
Role
Research, Ideate,
Conceptualize, Prototype
objective
The objective was to study a persona and design a product around them exclusively w.r.t. their individualistic and unique persona and their character.
Learning
Adding a glimpse of personality in our daily products based on particular attributes, features and personality was the major takeaway. There's a special emotional connection to products that have a hint of ourselves into them.
Create!
Final model, render, market
Ideate
Sketch, 3D model
Identify product placement
Personality traits, character traits, distinguishable elements, mood boards
5
3
4
Chose a persona
The product should be a direct representation of the chosen persona
Research
Know about their character and personality
1
2
the persona
British actress and humanitarian, Audrey Hepburn. Recognized as a film and fashion icon. Most naturally beautiful women of all the time. First actress to win an Oscar, a Golden Globe for a single performance in 1954.
Movie: Breakfast at Tiffany's
Crystals and Pearls
Little black dress
A classic monochrome palette is chosen in order to keep it classy, simple and sophisticated which is evidently depicted in the entire movie.
Grey
#C7C7C7
​
Black
#000000
​
- Elegant
- Classy
- Feminine
- Sophisticated
- Lean
- Curvy
Attributes
Cutting down the elements of her character into substantial elements that could be depicted into a product, categorizing them into mood boards, attributes and various elements.
Elegant
Curvy
Black and Crystals
Key Elements
